Use a Small Business CRM to Boost Sales & Satisfaction

The main goal of any business should be pleasing the customer. In order to keep your current consumers happy, and draw in new ones, you may want to consider implementing a small business CRM (customer relationship management) program. Through use of a CRM, you can access data that shows you what is working, what else your customers may be looking for, how you can provide better service to them and more.

All of this can help you make more and bigger sales in the long run. There are a lot of small business CRMs on the market, and you do not need to go with an expensive one to get results.

Check out some of the programs that are available:

• Microsoft Dynamics:

  When you sign up for Microsoft Dynamics CRM, you can get a free 30-day trial, and take a guided tour of the site before you make any further commitment. A variety of software can be downloaded, depending on your small business CRM needs.

• Insightly:

  Pricing starts at free, and goes up depending on number of users and features desired. You can use Insightly to keep track of sales history, leads, partners, emails and other important aspects of your business. The site offers a free 14-day trial on all of its plans.

• Salesforce:

  The homepage claims Salesforce is the number one CRM for small businesses. You can watch a demo or chat with a live agent from the front page. You can follow links to find the best program to suit what you want for your business, along with pricing, stories from Salesforce customers and other features.

• Infusionsoft:

  Infusionsoft gives you the option to schedule your tasks and organize your emails all in one spot. It may be more costly than some of the other options, based on the size of your business and the features you want. However, it offers services without a contract.

It is important to do research in order to find a small business CRM that works best for you. If you visit several websites and go through the guided tours, you will likely find one that fits. A CRM can help you get organized, and if you choose properly, it does not have to be expensive.